• Skin & Coat
  • Oral Care
  • Digestions
  • Immunity

Think of all the things your dog digs in, runs through, pounces on, rubs against, and rolls in. They're not exactly clean, are they? And the main barriers between your dog and dirt, the elements, and other nasty things, are his skin and coat. Our dry recipes have been formulated with zinc and leading levels of linoleic acid to help keep your dog's skin and coat healthy and strong. So this soft, supple, and pet-able outside can act like protective armor. Explore our dry recipes

More of what your dog needs than the other brands.*
Save $1 on professional nutrition. Dr. Bierer on our dry recipes Learn about your dog's skin & coat
Your Dog's First Line of Defense

Featured Questions & Answers

How often should I give my dog a bath?
Can I use my shampoo when I bathe my dog?
How can I get skunk stink out of my dog's fur?
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How often should I give my dog a bath?

Frequency of bathing depends on your dog's breed, activity level, and lifestyle. Most dogs don't need a bath more than once a month. Some dogs tend to be a little greasier or love rolling in mud and other dirty stuff, so they'll need to be bathed more frequently. Remember, bathing your dog too frequently can strip the coat of protective oils and cause skin irritations. If you're not sure about how often you should bathe your dog, ask an experienced groomer or your vet.

Can I use my shampoo when I bathe my dog?

Use only mild shampoo that is specially formulated for dogs. Human soaps and shampoos are formulated for human skin pH and may cause dry, irritated, itchy skin.

How can I get skunk stink out of my dog's fur?

As you now know, skunk oil is nasty and persistent. If your dog has just been sprayed, keep him outside. And put on old clothes before handling him. When you're ready to wash your dog, try to clean only the area that's been sprayed—if you can make that determination. Skunk oil can easily be spread all over the dog, and you will most likely have to give him more than one bath. So save an all-over bath until the second or third washing. When giving your dog a de-skunking bath, use a commercial skunk odor remover, which can be purchased from your local pet specialty store. These are usually very effective. Be sure to follow the directions on the label.

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